March 3, 2009

Nielsen: Mobile Video Usage Continues to Grow

Nielsen's latest A2/M2 Three Screen Report reveals that mobile video usage continues to grow as does TV and and Internet video viewership. Those who use mobile video reportedly watch close to 4 hours per month on mobile phones and other devices.

This Q4 2008 data shows viewership saw a 9 percent increase to 11 million Americans versus Q3 and is attributed to the amount of mobile content available and growing popularity in mobile video as a viewing option. The time users spent watching mobile video increased by 2 percent over Q3.

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