June 25, 2010

81% of App Store Downloads are Free

Piper Jaffray research indicates that free apps account for about 4 billion total App Store downloads. iPhone, iPod touch and iPad users presently download over 16.6 million applications each day, almost double the 8.9 million daily downloads via Apple's iTunes multimedia storefront. Average selling price among the top 50 premium App Store applications for iPhone and iPod touch is $1.49. Among the top 30 paid iPad apps, the average price jumps to $4.66.

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