June 7, 2011

comScore: Number of U.S. Mobile Display Advertisers More than Doubles in the Past Two Years

comScore, Inc., a leader in measuring the digital world, today released results of a U.S. study on mobile advertising, which found that the number of advertisers using mobile display ad campaigns has more than doubled in the past two years, with mobile content and publishing accounting for half of all products advertised on mobile devices.

These findings and others will be presented in conjunction with the Mobile Marketing Association (MMA) and Where, Inc. via a live, complimentary webinar The State of the U.S. Mobile Advertising Industry and What Lies Ahead on June 8. For more information and to register, please visit: https://www1.gotomeeting.com/register/679213504.

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