September 10, 2010

IPhone Notches A Monthly Gain In Web Share

Android may be gaining share on Apple's iOS, but that doesn't mean the iPhone itself isn't still going strong as an individual smartphone. Apple's signature device accounted for a 37% share of mobile Web use in August, up a percentage point from the prior month, presumably on the strength of iPhone 4 sales, according to data released by Web measurement firm Quantcast.

Quantcast issued monthly data on mobile Web share based on operating system, showing Android still well behind iOS but continuing to gain ground, with 25% share to iOS' 56%. But in comparing mobile Web use by manufacturer rather than operating system, the latest Quantcast research shows the iPod touch in August dropped from a 20% to a 19% share.

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