August 16, 2010

Labor Day & Mobile Marketing Best Practices

While the back-to-school rush is already in full swing, schools in some regions of the country such as the East Coast do not start back up until after Labor Day, meaning that many families that wait until the last minute will be scrambling to get everything they need over the holiday weekend. Mobile is a great way to engage the hordes of Labor Day shoppers and influence their purchase decisions with well-timed offers.

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