Nielsen: Teens Viewing 7 Hours of Mobile Video Per Month

In its latest report, Nielsen shared that consumers are viewing an average if 2 hours of mobile video per month with teens viewing 7 hours.

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Local Mobile News of High Interest to Consumers

While we at News Over Wireless are not as "surprised" as the author of the article below, it is quite exciting to learn just how much interest there is in live local news programming on mobile devices.

According to a survey conducted by Magid Media Labs in partnership with the Open Mobile Video Coalition, close to 90 percent of mobile subscribers are interested.

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My Local TV Pop Up Promotion on Sprint TV

Yesterday, the My Local TV video channel was featured in a pop up message to Sprint TV users. All News Over Wireless partners that provide video are included in this video channel.

KARE 11's iPhone App Launches

KARE 11's iPhone App launched on December 8 and has reached No. 7 in the App Store's top free news apps.

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The station is promoting on-air, online and on their social networking sites.

Yahoo predicts 'exponential' growth in mobile advertising

On December 3 at the Reuters Global Media Summit, Yahoo shared their expectations for "exponential" growth in mobile advertising.

"If you just look at the growth rates on mobile, they're incredible, they're extraordinary, but you have to just remember that they're starting with a small base," said Hilary Schneider, executive vice president of Yahoo North America.

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